Client

Design Victoria

Sector

Trade Shows & Festivals

Service

Brand Re-fresh

Scope

Design Strategy

Brand Identity Design

Website Design

Brand Guidelines

Communication Design

Event Graphics

Wayfinding Design

Merchandise Design

Social Media Templating

Collaborators

Michelle Proctor – Photography

Printhole – Screen printing

Carrie Smart, Maureen Elmer, Rick Clark, Breanne Des Roche, Jigna Vala – Meeting Point Instaliation

Overview

Design Victoria is a four day multidisciplinary design festival connecting different parts of the creative community and highlighting the value of good design. We built on the foundational brand concept from last year to create a new look and feel that remains true to the festival’s brand identity. This year we took the 2D shapes into three dimensions, playing with material and depth to reflect the breadth and diversity of Victoria creative and design culture.