The Pacific Institute on Pathogens, Pandemics and Society (PIPPS) is a new interdisciplinary research institute focused on strengthening British Columbia’s capability to prevent, prepare for and respond to major infectious disease events, including the current global COVID-19 pandemic.

Becoming worked closely with PIPPS Directors to create a brand which would communicate to an entire province and have a design system with high enough utility to cover the range of communications required by the institute.